- Marketing Marvels:
While Coca-Cola used AI for its "Create Real Magic" campaign [2], smaller businesses are leveraging AI too. A local bakery can now use a no-code AI-powered tool to analyse social media trends, helping them predict seasonal flavour preferences and analyse historical order data to help cut down on waste.
- HR Heroes:
Unilever may have used AI to revolutionise its hiring process [3], but mid-sized companies are benefiting too. It is not without the realms of possibility now for a 200-employee tech firm to use an AI recruitment tool or setup a bespoke workflow to significantly reduce time-to-hire and improve candidate quality. AI has never been more accessible for smaller companies. The first step? Learn about AI.
- Finance Wizards:
JPMorgan Chase's AI reviews complex loan agreements [4], but AI isn't just for big banks. A mid-sized accounting firm can now use AI-powered software to automate data entry and reconciliation, potentially freeing up 25% of their accountants' time for higher-value tasks.
Ready to join the AI party? Here's your roadmap:
Develop an AI Mindset across the whole team 🧠
Instead of asking "Will AI take our jobs?", try "How can AI make our team more effective?". What human skills can you polish that AI can't replicate? (Hint: Creativity and emotional intelligence are good bets). Start this focussed discussion in AI Skill Circle's community feature.
AI Tools for Beginners 🛠️
Ever used a photo filter? Congratulations, you've already used AI! Now, let's level up. Slowly start to experiment with tools to see what's out there:
Content Creation: Give tools like Jasper or Copy.ai a spin
Data Analysis: Dip your toes with Microsoft Power BI or Google Data Studio or use techniques from AI Skill Circle's courses to analyse data with tools like Chat GPT while not sacrificing privacy.
Task Automation: Let Zapier or IFTTT be your new best friends. We have some preprepared workflows in our community.
Register interest above to join the AI Learning Revolution 🤓
Dive into AI Skill Circle's micro-learning courses as a team. Start the AI conversation in each of your businesses functions! Identify your early adopters and start experimenting. Who knows, you may find a way to innovate your offering, find efficiencies or at the very least get everyone on the same page when it comes to responsible AI use. 👇
As Spider-Man's uncle said, "With great power comes great responsibility." As you embrace AI, keep these in mind:
1.
Data Privacy: If AI were a person, would you trust it with your diary?
2. Algorithmic Bias: Remember, AI learns from us. Our biases can become its biases if we're not careful [5].
3. Transparency: Can you explain how your AI reached a decision? If not, it might be time to dig deeper [6].
Do your employees grasp the subtleties of AI usage? 👆
Register interest for AI Skill Circle above and let's have a chat.
AI isn't just changing individual roles; it's rewriting the playbook for entire teams. By mastering AI fundamentals and practical applications, your team can leap from AI-curious to AI-powered, regardless of your company's size.
So, are you ready to upgrade your team to version 2.0? Don't let the AI train leave without you. Register above for early interest in AI Skill Circle's "AI in the Workplace" courses today. Our self-paced, high-quality micro video, communal courses are like a GPS for navigating the AI landscape, showing you how to safely and effectively use AI in your specific roles.
Remember, in the world of AI, the early bird doesn't just catch the worm—it teaches the worm to catch itself. Join the ranks of AI-savvy professionals leading the charge in this new era of work. Learn AI with your team and don't look back!
Sources
PwC. (2017). Sizing the prize: What's the real value of AI for your business and how can you capitalise? https://www.pwc.com/gx/en/issues/analytics/assets/pwc-ai-analysis-sizing-the-prize-report.pdf
The Coca-Cola Company. (2014). Share a Coke: How the Groundbreaking Campaign Got Its Start 'Down Under'. https://www.coca-colacompany.com/media-center/coca-cola-harnesses-power-of-ai-to-deliver-holiday-magic
Marr, B. (2018). The Amazing Ways How Unilever Uses Artificial Intelligence To Recruit & Train Thousands Of Employees. Forbes. https://www.forbes.com/sites/bernardmarr/2018/12/14/the-amazing-ways-how-unilever-uses-artificial-intelligence-to-recruit-train-thousands-of-employees/
Son, H. (2017). JPMorgan Software Does in Seconds What Took Lawyers 360,000 Hours. Bloomberg. https://www.bloomberg.com/news/articles/2017-02-28/jpmorgan-marshals-an-army-of-developers-to-automate-high-finance
Gershgorn, D. (2018). Companies are on the hook if their hiring algorithms are biased. Quartz. https://qz.com/1427621/companies-are-on-the-hook-if-their-hiring-algorithms-are-biased/
Goodman, B., & Flaxman, S. (2017). European Union regulations on algorithmic decision-making and a "right to explanation". AI Magazine, 38(3), 50-57. https://doi.org/10.1609/aimag.v38i3.2741
